Print layout design 2011

Print layout design 2011

Some pass through,
others take part.

American Express Chinese Traveler Check Lunch
OgilvyOne Beijing | 2011
My role in team: Art director
Creative Director: Kai Lu
Copy Writer: Doug Schiff

 

Key Message

American Express was conveying that its RMB Travelers Cheques allows travelers having totally immersive experience in China.